Rock n’ Roll Marketing Campaign.

Assumption Life came to OrangeSprocket ready to crank up the volume on their financial and investment services, and we brought the Rock n’ Roll! We turned up the energy with a vibrant, playful campaign that amplified their central bear brand element—introducing a rock band of illustrated bears on tour to support Assumption Life’s cross-country event for financial advisors. From bold landing pages to custom swag like lapel pins, posters, and even guitar picks, we leaned fully into the theme. The result? A fully immersive marketing campaign that harmonized perfectly with their investment products, designed to be as unforgettable as a classic rock anthem.